Heatzillas is an online boutique that caters to females from teens to mid-thirties. The focus is on summer clothing, club wear, and accessories that are girly and fun. The client requested a feminine logo mark that could be used to brand the Heatzillas boutique. Additionally, the mark needed to be clean, and suggest fire or heat.
Bringing the sketches onto the computer for initial explorations.
Beginning the color study with the selected logo.
Final logo design.