ilus
Client: ilus Art
Services: Branding & Identity
San Diego based company, ilus, enlarges slides of human cells and creates art for homes and offices. The scientists working with these cells use stains during their experiments to uncover answers in their studies. This process creates vibrant colors intermingled with complex cellular patterns. The goal was to carry these bold colors and patterns through the new company's stationary and marketing collateral.
The three dots are an element that remains consistent to the size of the dot on the “i” in the logo “ilus”. This works as an ellipse and represents moving forward; it also plays into the actual cell staining process as the cells displace some of the color during the process.
We worked on their branding and identity, product photography, marketing materials and aspects of their website.
Services: Branding & Identity
San Diego based company, ilus, enlarges slides of human cells and creates art for homes and offices. The scientists working with these cells use stains during their experiments to uncover answers in their studies. This process creates vibrant colors intermingled with complex cellular patterns. The goal was to carry these bold colors and patterns through the new company's stationary and marketing collateral.
The three dots are an element that remains consistent to the size of the dot on the “i” in the logo “ilus”. This works as an ellipse and represents moving forward; it also plays into the actual cell staining process as the cells displace some of the color during the process.
We worked on their branding and identity, product photography, marketing materials and aspects of their website.